Health tourism is a window of cultural exchange

Health tourism serves as a bridge for cultural exchange between nations, as it offers patients and visitors from various countries the opportunity to learn about new customs, traditions, and cultures during their journey for medical treatment or environmental therapy. While patients seek medical care in another country, they interact with the local population and gain deeper knowledge of its culture, from discovering the most famous foods and drinks to exploring traditional clothing, local languages, and dialects, whether through their personal experience or by visiting museums and landmarks.

From this perspective, those who strive to improve health tourism services for their guests should treat them as honored visitors and assist them in completing their visit, turning it into a relaxation journey that encourages them to return multiple times.